by George Clarke
As an architect I've dedicated my career to the meaning, design and construction of HOMES. Our home is the most important piece of architecture in our lives. It crafts the way we live, how we bring up our children and how we grow as a family. A well-designed home is a very special place that can enhance the way we live and can positively effect our emotional state. I also believe a well-designed home can promote our well-being.
Unfortunately, British housing is in a state of crisis. The government itself has stated that the housing market is 'broken'. The standard and quality of the mass housing estates we are building simply aren't good enough, while a generation of talented young people are turning their back on careers in the construction industry because house building simply doesn't inspire them.
I've launched The Ministry of Building Innovation + Education (MOBIE) to inspire young people to innovate in the creative thinking, design and construction of HOMES in the UK and abroad. It is for younger generations to define how they want to live now and in the future and MOBIE will help them do it. We are launching the first ever Higher and Further Education courses in 'Advanced Home Futures' and 'Advanced Home Construction'. We are also launching regional MOBIE facilities across the country to innovate and inspire people in all aspects of HOME creation. MOBIE will be a fun place to capture the imaginations of kids, a place for much needed R+D, a place for retraining, making, creative thinking and advanced craftsmanship. MOBIE will embrace the very best in global technology to innovate in new ways of living. Innovation will be our tool to create a cultural shift in the home industry.
MOBIE will disrupt a failing housing market to create a generation of future home thinkers and future homes that people genuinely want to live in. MOBIE is the start of something truly amazing and if, like me, you're passionate about revolutionising the way we design and build homes in Britain, then please sign up!